SECTION 02 / 7

Usability goals and user-experience goals

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Usability goals and user experience goals are related, but they are not identical.

Usability goalsUser experience goals
Effectiveness, Efficiency, Safety, Learnability, MemorabilityPositive emotions such as satisfying, enjoyable, fun, helpful, entertaining, motivating, emotionally fulfilling
Central while designing interactive systemsMore subjective — how users experience the product from their own perspective, rather than how useful or productive it is from the system's perspective
Usability goals (centre) and user experience goals (outer ring) — after Jennifer Preece.
Usability goals (centre) and user experience goals (outer ring) — after Jennifer Preece.
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Usability goals (centre) and user experience goals (outer ring) — after Jennifer Preece.
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